Checking email when it pings or turning a five-minute conversation with a chatty colleague into a 35-minute one are obvious distractions. There are also hidden distractions throughout our daily lives: suddenly gazing out the window, absent-mindedly checking Facebook, online shopping, and staring at your computer but not doing anything. We are often hard-wired to pursue instant gratification, and simultaneously lack the motivation to stay focused.
Distractions keep us busy, but not productive
The end result of all these distractions is one of the great productivity challenges of our time: the confusion of “busy” and “productive.” Those words do not mean the same thing. It’s a giant lie. When you consistently give into distractions, you are only doing repetitive work that enables the operation of a task. This is what many workers actually don’t realize they’re doing for the bulk of a year. They’re seemingly busy but aren’t actually achieving anything. You arrive at work and start checking emails. You respond. Next thing you know, it’s 12 noon — almost lunch — and all you’ve done is answering emails. In the afternoon, you update documents. When you leave work, you haven’t really done anything big. Your day was all shallow work. You might not even realize it because you did get some things done. In fact, 7.5 out of every 10 minutes of an employee’s day is spent on these low-value tasks.[3] Some call this “checking boxes,” but another term for it is “shallow work.” This was termed by author and Georgetown professor Cal Newport in his book Deep Work. In shallow work, because it’s so task-driven and often immediate (putting out fires), no real improvements are made, and no big goals or breakthroughs can truly be attained. Imagine responding to emails and formatting documents for an entire calendar year, you would not feel fulfilled.
Regain your control on distractions
1. Block out uncontrollable distractions
This can be done with “time blocking,” which some also call “uninterrupted work time.”[4] Basecamp founder Jason Fried has called four hours of uninterrupted work “the greatest gift someone can give themselves.”[5] To execute this, simply block out time on your own office calendar — maybe a few hours Monday morning to set the tone of the week, a few hours on Wednesday to work on long-term projects, and a few hours on Friday to plan for the next week. People will often see the time, assume you are in another meeting, and not try to get access to you during those blocks unless it’s urgent. If you can successfully block out a few hours a couple of times per week, you can ultimately regain 150 hours/month of productivity.[6] Be the CEO of your own time. You can’t always be available to everyone at that second, because you’ll run in circles on different projects and burn out.
2. Watch out for your work pattern
Once you have better control of your time, you need to find a way to reduce your internal distractions. One approach is to keep a scoreboard. Track your time and see what’s spent on shallow projects and what’s spent on deeper, strategic work. If you work 50 hours/week and see that only 2 hours are spent strategically, the scoreboard should indicate to you that a change is necessary. You will never completely eliminate shallow work, no. Some things just need to get done. But you need to have a balance that leans toward deeper work.
3. Use small wins to stay motivated
Your brain needs to win. And it needs to win often. When you don’t feel excited about what you do, your mind shifts its focus. The book, The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work tells that tracking and recognizing efforts of small, daily achievements can enhance workers motivation and increase positive emotions. Any accomplishment, no matter how small, activates the reward circuitry of our brains. When you feel that what you do has values, you will not lose your motivation so easily.
Staying focus in a distracted world
The world is an extremely distracted place right now. In a given minute on Facebook, 236,000 statuses and 136,000 photos are posted.[7] The amount of distraction available to us is very large, and probably growing. Because of decreased attention spans, we focus only about six hours per week.[8] That’s less than at any other time in human history we’ve studied. If you’re getting more done in less time and focusing on the right priorities, you would be a competitive advantage for your career and personal development. It’s very hard to advance professionally if you’re seen as a drone worker — one that answers emails and updates spreadsheets. Those are cogs in the machine. While necessary, no one thinks of them as irreplaceable. By getting rid of distractions, increases the quality of your work, your own personal motivation, your focus, and your career aspects. You will move towards doing more meaningful works that are more strategic and essential to the company’s future growth. If you see the benefits of making the transition away from task-driven, repetitive, shallow work to a more focused work in your career, I will show you how to transit from shallow work to deep work in my next article. Come on back for that. Featured photo credit: Jeannie Phan via jeanniephan.com